One of the primary reasons for the retail investor interest is the promoters reducing the OFS size by 40%, from 175.6 million shares indicated earlier to 105.5 million shares, worth Rs 1,171 crore. This reduction by early investors like Elevation Capital and Peak XV partners has signalled the promoters’ confidence in the company.
Apart from this, Meesho follows a technology-first strategy, limiting manual interventions in its operations. The company already adapted GenAI tools into its workflow to streamline code generation, development speed and to lower its turnaround time.
Its mobile app is designed with India-specific user behaviour in mind, and has the ability to scale while keeping the costs in check. Additionally, the company’s unique business model does not compare with other newly listed consumer-tech companies.
The company narrowed losses to Rs 700.7 crore in the first half of fiscal 2026, which also came as an advantage in terms of financial health, making the counter more attractive to retail investors.
And finally, Meesho’s platform is designed to serve all consumer segments across India by making e-commerce “affordable, accessible, and engaging”, as per their RHP. Meesho emphasises providing “Everyday Low Prices” to consumers.
